The Game Fair X Jade Holland Cooper X The Telegraph

In July 2024 on behalf of our client The Game Fair, we worked closely with one of their largest exhibitors, Holland Cooper to secure a special interview with founder Jade Holland Cooper in The Telegraph Magazine.

This resulted in a photoshoot and interview in Jade’s beautiful garden at home in the Cotswolds. Showcasing how her outdoor space provides the perfect setting to inspire her business endeavours. Weaving in The Game Fair and its link to her clothing brand Holland Cooper, the interview went out as an online piece, an Instagram collaboration and in the Saturday Telegraph.

This piece had an editorial value of £59,000 and a readership of 2.3 million.

We then collaborated with the Holland Cooper team to organise a VIP Game Fair experience day for five of their influencers, reaching an audience of over 4 million followers.

Lydia Millen, Ali Gordon, Jade Holland Cooper, Alex Collins and Leonora Smee took some beautiful photos in front of Blenheim Palace, enjoyed a VIP lunch hosted by celebrity chef James Martin and had cocktails made by TV’s best known bartender Merlin Griffiths.

Working with our videographers, The Cotswold Film Company, we posted an influencer related reel that reached over 165,000 users. In addition to receiving an engagement of over 23,800. Content from the influencers included YouTube videos, Instagram reels, posts and stories that received over 78,000 engagements.

You can read the online interview with Jade here.

Find out more about our editorial services here.